De Licacy Industrial Co., Ltd. creates performance driven fabric. They are a well-established and experienced manufacturer in Taiwan, specializing in producing high quality P/D & Y/D functional fabrics; coating, lamination, and bonding fabrics. They now expanded their focus on research and development and cooperate with leading global brands in creative product collections. Hundreds of new qualities of the newest textile trends are developed monthly which are shared with their business partners. In fact, they have developed worldwide markets by providing a diversity of refined products in a multitude of capacities - either large or small quantities. Their clients mainly include European, American and Japanese brands such as UA, Adidas, Uniqlo, Puma to name a few. Furthermore, De Licacy has created their own fabric brand in 2015 hoping to combine technological functions with fashion aesthetics under their own brand. In recent years, they have continued to promote the transformation of brand image.
In the early days, the style of each marcom tool was different, and it was difficult to achieve the consistency that the brand identity needed to maintain. Axis had been engaged to create a new look and feel for whole brand including the new identity of a high-end product line, the corporate PR materials and videos. All designs must be different from the traditional stereotype of the textile industry to provide an eye-catching presentation to match with international design trends.
Fabric brand AERO-TECH
applied their exclusive technology to produce woven fabric with holes. This exclusive technology creates a product position of high functionality and high value. The mystic atmosphere of airflows infuses with the fabric that runs through the brand from image advertisement to all kinds of business materials, reflecting the simple fashion embodied in the premium fabric image.
De Licacy Vietnam PR Book
De Licacy Vietnam has completely planned the factory from twisting, weaving, dyeing and finishing to post-processing, becoming an important base for building a complete supply chain of global brands. Axis has participated in this project from the factory site survey, the structure of book and overall style setting. The book presents the facilities of each factory area and its simple layout style breaks through the traditional textile look and feel.
Corporate Video
De Licacy hopes the video can be impressive and break through the general corporate image of the textile industry as facing the fiercely competitive global market nowaday. The film draws people into the picture with a strong rhythm soundtrack which was produced by the in-house factory. The film interprets the corporate philosophy from an artistic perspective. AXIS assists in the formation of a suitable production team and participates in controlling the whole style of the film to facilitate the integration of the modern aesthetics as the brand image.
De Licacy (2018): Corporte Video
De Licacy (2020): Man and Nature